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Article: Dymystifying the number behind the brand

Dymystifying the number behind the brand

Dymystifying the number behind the brand

Two years ago, I vividly recall sipping on my morning ritual-like cup of coffee at the break of dawn pondering about life and the direction it was taking me. Amongst the chorus of chirping birds was this murmuring sound in my head which prompted me to utter the Arabic phrases of gratitude towards my Creator and Sustainer of the Universe; 'Alhamdullilah' (Praise by to God), 'Subhanallah' (God is perfect) and 'Allah akhbar' (Allah is the Greatest). These exact phrases reminded me of the abundant blessings and opportunities I'd be given to help shape my path in life to the best of my ability.

Determined to do more...

Inspired by the countless teachings in the Noble Quran which reminds humanity of it's duty to spend towards helping those in need, I was determined to help do more and therefore created a brand which combines fashion and social welfare. From the 114 chapters in the Quran, One Fourteen® aims to create stylish polos, which for every purchase, a minimum of 10% will be donated to help those in desperate need in partnership with Global charity partner Pennyappeal. 

'Those who give to charity night and day, secretly and publicly, receive their recompense from their Lord; they will have nothing to fear, nor will they grieve.' [Chapter 2 - Verse 274 | Noble Quran]

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